The E.A.T Framework. What Is It & Why Does It Matter?

The E.A.T Framework. What Is It & Why Does It Matter? Search engine optimization, also known as SEO, is a crucial part of many marketing strategies. SEO involves utilizing search engines such as Google, to gain more customers and create better overall brand awareness. So, how does Google determine which sites get to rank? Google […]

Five Questions to Ask When Building a Website

Five Questions to Ask When Building a Website The best websites take into consideration the desires of their intended audience. Whether looking at your business’s current website or thinking about designing a brand new site, here are five questions that can help you keep the user experience front and center. Is the design too clean […]

What is SEO, and Why Should Businesses Care?

What is SEO? When Jay Leno was the host of “The Tonight Show,” one of his most popular segments was “Jay Walking.” He would ask random pedestrians questions about current events, politics, and a host of other topics. It was renowned for respondents’ hilarious – and often very incorrect – answers. Ask most people what […]

2021: An Engaging Year

2021: An Engaging Year in Review The beginning of a new year brings about a perfect opportunity to reflect on all that has gone on at Engaged Marketing Co. over the past year. Together as a team, we have accomplished so much and have so much to be proud of! It has been a year […]